*A Conceptual Campaign*

“Bite the Galaxy” takes Cosmic Brownies beyond the snack aisle and into an adventure that’s truly out of this world.

OBJECTIVE:

Reintroduce Little Debbie Cosmic Brownies as the ultimate out-of-this-world snack.

ISSUE:

Cosmic Brownies are remembered fondly, but not seen as current. Once a symbol of fun and color, they’ve become a nostalgic comfort rather than a snack that inspires new moments of joy.

INSIGHT:

Cosmic Brownies already live in their own universe — stars, sprinkles, and all. They don’t need reinvention, just a reminder that every bite is a trip to another world.

CHALLENGE:

Show that Cosmic Brownies aren’t just a snack from your past, they’re a sweet escape from gravity itself.

These concepts and visuals are original creative work produced independently. They are not affiliated with, sponsored, or endorsed by Little Debbie or McKee Foods Corporation.*